Episode 28 – The Call to Action

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/20033342/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] What role does Serendipity play in your marketing? It could play a very big role, if you pay attention to it. Here we present six or seven tips on getting the most out of serendipity in your business. More videos and goodies at https://cheekysalescoach.com…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/19797707/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Cheeky Sales Coach Episode 36 – The Awesome About Page You primary web page (home page) is the second most important page on your set site. Number one is your About Page – at least when it comes to helping people find you on…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/19478846/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Wherein we take a lesson from Goldilocks. Not too much. Not too little. Just right.  But how do you set things up so you do the “just right” amount of marketing? We’ve got some tips. More information and downloads at https://cheekysalescoach.com. Check out this…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/20607983/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Cheeky Sales Coach Episode #47 – Beware the Bad Fit Just like dating – you need to avoid a bad fit with your marketing. Avoid the Bad Fit.  The way you do one thing is the way you do everything. Is it all about…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/19575563/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Episode 34 – Content Marketing Funnels Content Marketing is awesome – but you need to coordinate the distribution of content within in your marketing funnels. Here are some notes to make the most of it. More info and videos at https://cheekysalescoach.com 🙂 Check out…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/18960245/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] The blog post I reference is here: https://heidicohen.com/marketing-definition/ As you can tell by the seventy-two definitions, there’s not much agreement on what marketing is. I am particularly frustrated with the number of definitions that confuse marketing and sales. I highly recommend you listen to…