Cheeky Sales Coach Episode 20 – Pricing
[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/18445910/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Wherein we cover six or seven things you need to know about pricing, including Anchor pricing and why your price should includes lots of 9s. The following links are referenced in this video: https://www.profitwell.com/recur/all/end-prices-in-9s https://link.springer.com/article/10.1023/A:1023581927405 https://theamericangenius.com/business-marketing/why-prices-ending-9-sell-best-mit-study/ https://www.gsb.stanford.edu/insights/asking-consumers-compare-may-have-unintended-results Book referenced: Predictably Irrational by Dan Ariely…