In order to have sales . . . you have to have customers. Here we talk about focusing on a niche (or “vertical”) market. After all, you can’t sell to everyone. Really. As Stephen Covey says, you need to start with the end in mind. In this case, that means you have to define your…
Episode 2 – Sales Funnels Introduction to sales funnels. Your sales funnel is an analogy for your sales process. This is the first video on funnels, so we’re defining some terms and components. Also, some big tips on things to do and thing to avoid. Why must your funnels have filters? This show should help…
Episode 1 – What is Sales? Introduction to the 50-week series. We define Sales, Marketing, and our word of the day: Asymptote! Why do you need to make such a clear distinction between marketing and sales? Because marketing costs money and sales brings in money. Feedback is always welcome. Fill out the form at https://www.cheekysalescoach.com.
How not to be a super salesy pain-in-the-neck! One video a week for 50 weeks. My goal is simply to help you learn what works and what doesn’t work – in bite-size pieces you can apply every day. Should you be using sales techniques that seem sleazy, but you know they work? That’s a great question…
